The value of online patient reviews

Posted By American Med Spa Association, Thursday, October 18, 2018

Online patient reviews on social media sites can be an effective tool in helping dermatology practices market and educate patients about minimally-invasive fat reduction procedures, a new study has found.

Body contouring is one of the fast growing areas of dermatology. According to the American Society of Dermatologic Surgery, body sculpting procedures are among the top four treatments patients request. Consequently, knowing what patients do and don’t like about them and how they rate their experiences can help clinicians influence patient choices, study authors say.
Read more at Dermatology Times >>