Med spa technology is advancing quickly. Electronic medical records, EMR, customer relationship management, CRM, lead management systems, LMS, automated marketing tools, AI assistants, and imaging platforms are reshaping how high performing aesthetic practices operate. The right tools help you book more of the right patients, protect your time, and deliver a safer, more consistent patient experience.

That is why Medical Spa Show 2026 is introducing the Aesthetic Tech, Innovation & AI Summit, a full day deep dive into the software, systems, and AI innovations that can actually make your day to day easier, not more overwhelming. Thanks to innovative sponsors such as Podium, InsightX, Phorest Software, Medvelle, MarketStorm, The Data Co., Vagaro, and Mega, med spa professionals will get practical, vendor supported education on how to use technology effectively to serve patients, make data-informed decisions and grow their practices.

Explore the pre-education deep-dive courses at Medical Spa Show 2026.

Who Should Attend the Aesthetic Technology, Innovation & AI Summit

If you are a busy medical spa owner or practice manager who suspects your technology could be doing more for you, this Summit is built for you. This full day pre-education featured session benefits any aesthetic professional looking to level up in 2026, including:

• Folks who are unfamiliar with the essential software needed to support aesthetic practice.
• Demystifying and clarifying software roles – less acronyms, more understanding.
• Operators, owners and administrators looking to update or improve their current software choices or utilization.
• Those looking to be inspired by technology to work smarter not harder.
• Those looking to do more with automation.
• Those wanting to work with AI more in their practice.

Next Gen EMR for Medical Spas

Starter electronic medical record (EMR) systems may not have the functionality to grow with your aesthetic practice. Med spas often find difficulties customizing workflows, integrating with other operational systems and generating the report they need to make key business decisions. In this session, Podium shares what the Next-Gen EMRs can do for medical aesthetic practices and what successful implementation can do to support your team, patient experience and bottom line.

Speed to Lead in Med Spas, Using a Lead Management System to Convert More Aesthetic Patients

Why is “speed to lead” such a big deal in aesthetics? Because patients are often comparing multiple practices. If one office responds in five minutes and the other in two days, the decision is usually made long before either provider discusses treatment options.

Missed calls, slow responses to website forms or Instagram DMs, and inconsistent follow-up can turn into lost leads and lost potential revenue for your medical aesthetic practice. A Lead Management System, LMS, is designed to plug those holes. An LRM can:

• Capture leads from your website, social media, call tracking, and other sources.
• Alert your team quickly so someone can respond while the patient is still actively interested.
• Track the status of each lead: new, contacted, consult scheduled, no show, converted, and more.
• Automate follow-up using text or email when someone does not book right away or needs reminders.

Med Spa CRM Systems, Turning Patient Data into Long Term Growth

Many aesthetic practices confuse EMR and CRM. They do very different jobs. An EMR protects and organizes clinical information, and a CRM, Customer Relationship Management system, protects and organizes your relationship with the patient. A CRM lets you market smarter, with opportunity to personalize your outreach; you can send the right message to the right patients at the right time, automatically.

For a medical spa, a CRM helps you:

• Keep all patient contact details, preferences, and interaction history in one place.
• Manage appointment reminders, reactivation campaigns, and review requests.
• Segment patients by treatment interest, birthday month, membership status, or spend level.
• Run targeted marketing, for example, a gentle reminder to filler patients who are due for touch ups or to laser patients who are ready for their next series.

Medical Spa Photography Technology, Improving Outcomes and Patient Education

You know before and after photos are essential for aesthetics. They prove your results, display your aesthetic style, and drive word of mouth. The Photography session focuses on how the right tech can streamline and standardize this process within your med spa.

Membership Software and Revenue Analytics for Med Spas, Making Income Predictable

Cash flow can be unpredictable in aesthetic medicine. Demand for certain aesthetic treatments can be seasonal, such as with laser energy devices, where you might have a huge month followed by a slower one, even when patient satisfaction is high. Membership and loyalty programs, backed by accurate revenue and reporting tools, become essential.

During the Revenue & Membership Programs session you will explore how to design a successful membership program that fits your patient base, supports predictable recurring revenue, and is easy for your team to administer.

Roundtable Med Spa Software Demos, Hands On Learning With Industry Innovators

Even once you understand the concepts, choosing specific tools can feel intimidating. What makes them different? Which tools make the most sense for a new vs. established practice, for solo practitioners or franchised clinics? The lunchtime Roundtable Software Demos at the Summit are designed to make this easier and much more practical.

Instead of long sales presentations, you get the opportunity to sit at small tables with vendors whose tools you are actually curious about, and ask them your burning questions. Ask questions about their integrations, training, and support, and hear about how other owners and operators at your table are using, or evaluating, the same software.

Med Spa Dashboards and KPIs, Seeing Your Aesthetic Practice at a Glance

Most owners know they should be looking at their numbers more often but can become overwhelmed by spreadsheets and scattered reports. That is where a The Power of a Customized Dashboard comes in, a single screen that shows the metrics that matter most to your practice. With support from focused analytics, you and your practice manager can see how better visibility can turn your data into clear decisions about pricing, staffing, marketing, and service mix. The dashboard session focuses on:

• Identifying your true KPIs, new leads, conversion rate, show rate, average ticket, revenue per provider, membership growth, and more.
• Designing a dashboard that tells you, in seconds, whether the month is on or off track.
• Visualizing your key revenue funnels, from first inquiry through repeat booking.

Virtual and Remote Teams for Med Spas, Expanding Capacity Without Overstaffing

The Summit explores when remote roles make sense, and when they do not. It also goes into typical costs and how they compare to full time staff, along with how to set remote and virtual team members up for success. With the right processes and technology, Virtual & Remote Employees can effectively handle:

• Phone calls and scheduling.
• Lead follow-up and recall campaigns.
• Social media messages and website chat.
• Back office tasks like inventory or basic bookkeeping.

Automated Med Spa Marketing, Staying Visible Without Burning Out

Many med spa owners find themselves doing “just one more thing” after hours, writing emails, trying to remember who is due for Botox, and figuring out what to post on social. Automated Marketing is about building systems that keep your brand in front of patients. Learn more about:

• What can be automated, recall reminders, pre and post treatment education, reactivation messages for lapsed patients, birthday or anniversary offers, membership nudges, review and referral requests.
• How to set up simple “journeys” that are triggered by events, consult completed, treatment performed, membership renewal approaching.
• How to keep automation feeling personal by using patient names, specific treatment references, and realistic timing.

Practical AI for Med Spas, AI Tools You Can Implement Now

Artificial intelligence in the med spa world is already showing up in very practical ways. The AI Options You Can Implement Now session focuses on every-day applications such as:

• Drafting patient education content or post care instructions you can review and customize.
• Suggesting subject lines and social captions to speed up your marketing.
• Helping categorize or prioritize leads based on behavior, who opened emails, clicked links, or visited key pages.
• Surfacing patterns in your data, like which treatment combinations tend to generate the highest lifetime value.

Future Med Spa Technology and AI Innovations, What Is Coming Next

Beyond what is available right now, the Summit closes with a forward-looking discussion on Future Tech and AI Innovations to Watch for Medical Spas. Expect conversation around:

• More advanced analytics and predictive modeling, for example, forecasting demand by season or service.
• Emerging imaging and diagnostic tools that enhance consultations and treatment planning.
• Deeper integrations between platforms so the med spa patient experience feels seamless from first click to long term maintenance.

Leave with a realistic sense of where aesthetic technology is heading, so you can make smart, staged investments instead of reactive ones.

A Closer Look at the Aesthetic Tech, Innovation & AI Summit Schedule

To help you picture the flow of the day, here is the agenda for the Aesthetic Tech, Innovation & AI Summit at Medical Spa Show 2026.

7:30 am – 8 am: Registration and Continental Breakfast
8 am – 8:30 am: Opening Keynote, Technology, Innovation, and AI in the Modern Med Spa
8:30 am – 9 am: Next Gen EMR
9 am – 9:30 am: Speed to Lead, Managing Patient Conversion with a Lead Management System
9:30 am – 10:00 am: Customer Relationship Management, CRM
10 am – 10:30 am: Morning Break
10:30 am – 11 am: Photography in Your Aesthetic Practice
11 am – 11:30 am: Revenue and Membership Programs
11:30 am – 12:30 pm: Lunch and Roundtable Software Demos
12:30 pm – 1:30 pm: Tech and Innovation Panel
1:30 pm – 1:45 pm: Virtual and Remote Employees
1:45 pm – 2 pm: The Power of a Customized Dashboard
2 pm – 2:30 pm: Afternoon Break
2:30 pm – 3 pm: Automated Marketing
3 pm – 3:30 pm: AI Options You Can Implement Now
3:30 pm – 4 pm: Future Tech and AI Innovations to Watch Out For

Every topic is designed to help you leave with clearer decisions about your med spa software, automation strategy, and AI roadmap.

Why a Full Day on Med Spa Technology Before the Conference Matters

Technology touches every part of your med spa. Dedicating one focused day to it before the rest of Medical Spa Show begins, so you can:

• Get on the same page with your team about what tools you actually need.
• Identify quick wins that will save time and stress as soon as you get home.
• Build a realistic plan for larger changes, like switching EMRs or adding a new CRM.
• Discover new brands you want to have extended conversations with in the expo hall.

Many owners find that once the tech foundation is clear, the rest of the conference becomes even more valuable. They know which sessions, vendors, and peers to seek out to support their new strategy

How to Save Your Seat at the Aesthetic Tech, Innovation & AI Summit

The Aesthetic Tech, Innovation & AI Summit is part of the Thursday featured pre-show education at Medical Spa Show 2026. These are full day, optional courses that require separate registration and are known for selling out quickly.

If you would like to join:

1. Register for Medical Spa Show 2026 if you have not yet.
2. Once registered, log into your MSS account, navigate to the pre-show education courses, and select the Aesthetic Tech, Innovation & AI Summit.
3. Add it to your MSS cart and check out to confirm your spot (free to attend, pre-registration required).
4. Have your confirmation number handy. If you registered as part of a group, you may need your group leader’s email address to modify the registration.

Spending one day deeply focused on aesthetic technology, innovation, and AI can save you dozens of hours and countless headaches over the year ahead. More importantly, it can help you design a med spa that supports the kind of medicine, patient education, and quality of life you actually want.

If you are ready to work smarter, not harder, and to partner with innovators such as Podium, InsightX, Phorest Software, Medvelle, MarketStorm.AI, The Data Co., Vagaro, and Mega AI, this Summit is designed for you.

Speak with more than 200 brands leading innovation in medical aesthetics at the expo hall. Discover your next business partner at Wynn Las Vegas, April 9-12, 2026.