The world of medical aesthetics is moving at lightning speed—are you keeping up? If not, it’s time to hit refresh at Medical Spa Show 2025! This is your ticket to dive into the latest game-changing treatments, breakthrough products, and cutting-edge tech transforming the industry. Whether you're hungry for hands-on demos, product launches or expert strategies to level up your practice, this is the place to be. Discover the future of aesthetics in the expo hall, unlock tips for boosting your bottom line, and engage in sessions that will leave you inspired. Don’t miss out—this is the one event you need to stay ahead of the curve and keep your practice at the top of its game. Register your team now and get ready to experience the industry’s hottest trends and trusted day-ones, all in one place!

New and upgraded educational tracks to support your aesthetic practice

Medical Spa Show 2025 brings you relevant, intensive learning modules with the strategies and perspective to take back to your practice.

Dialogue and Development Workshops

New this year, attendees can engage with their peers, problem solve and get into the nitty-gritty of growing and running a practice with the brand new Dialogue and Development Workshops! These half-day intensive courses, on Sunday, April 13, will have you diving deep into the fundamentals of an outstanding front desk experience, or the anatomy of a fair, legal and profitable compensation and incentive program. ngage in conversation to tackle some of the most pressing issues of the field. These are included with your Medical Spa Show 2025 registration, so sign up today!

Bridging the Divide: Conversations on Controversial Issues

The medical aesthetic industry is full of opinions, beliefs and outlooks that don't always agree. Attend the two panels in this track to learn both sides of the issues and decide where your beliefs fall in the controversy.
Agenda
9 - 10:30am - When Is It Right to Say "No": Addressing self-injecting patients, managing difficult cases, and navigating treatments outside your comfort zone. (Kim Burke, APN, FNP-C; Julie Bass Kaplan, FNP-BC, CANS; Sara Cole, RN; Grace McLaurin, DMSc, PA-C)
10:45 - 11:45am - Conformity and Consumerism: When should medical professionals prioritize ethics over financial incentives in aesthetic practices? Where do you draw the line? (Leslie Fletcher, NP-BC; Johnny Franco, MD; Kate Dee, MD; Kacie Avey, RN, CANS)

Elevating Sales Mastery and Game-Changing KPIs

This comprehensive session merges the art of effective patient consultations with the power of data-driven decision-making to drive exponential growth in your medical aesthetic practice. Discover proven strategies to enhance consultations, build trust, handle objections and align treatment plans with patient goals to foster long-term loyalty and retention. Simultaneously, master the essential KPIs that optimize financial health, patient acquisition and operational efficiency. Learn to forecast success, refine strategies in real time and create a scalable framework that increases patient satisfaction, loyalty and revenue for sustainable practice growth and profitability.

Front Desk Fundamentals: Creating Positive Experiences

Outstanding patient-handling skills are something that every aesthetic practice, without exception, needs to master. Join industry experts who will cover the fundamental components of what matters most at your front desk, from understanding patient expectations via how to create a good impression to the non-negotiables in compliance and the often-forgotten key performance indicators to measure servicing and staff success. This is the perfect course to up-skill your patient service superstars, nurture confidence-building and lay a foundation of excellence at your front desk.
Agenda
9 - 9:25am - Understanding and Meeting Patient Expectations (Kara McClanahan, Aesthetic Practice Partners). Providing a positive front desk experience begins with understanding patient expectation. In today’s competitive landscape, 53% of patients demand the same level of service from you, as any other retail experience. Patients are seeking Ritz Carlton. They want you to be Nordstrom.
9:25 - 10am - Director of First Impressions. Don't underestimate the importance of a good first impression. There is an art to hospitality, and it often isn't "entry level". Here we talk who to hire, how to train and why your team should always reflect your mission, vision and values.
10 - 10:30am - Retaining Quality Employees and Fighting Burnout
10:45 - 11:15am - Intake Forms and Compliance. Upholding safety and compliance practices at your front desk will create a positive experience for you as a business owner. Talk a compliance tour through the non-negotiables - demographic, health history, HIPAA, photo consent, finance and credit card policy forms
11:15 - 11:45am - Front Desk KPIs (Kirstie Jackson, AmSpa) We talk a lot about financial KPIs but what about our administrative ones? In order to know if your front desk team are being successful you need to track and measure important metrics. In this session we look to demystify front desk statistics and how you can use them to reward your team and uphold and improve standards of interaction

What Would YOU Do? Clinician vs. Clinician

An entertaining, educational competition and crowd pleaser! With so many treatment options on the market, we know the road to cosmetic improvement is often not linear and depends on the tools and skills at our disposal. Clinician vs. Clinician brings together two top aesthetic providers to showcase their expertise in presenting a personalized and impactful cosmetic care plans for an identical patient problem. The winner will be chosen by you, the audience. These sessions are designed to demonstrate there is no one way to be excellent and share possible new ways to approach common cosmetic requests or complaints.
Agenda
9 - 09:25am - Correction of Facial Melasma Case: A female patient in her 30s with Fitzpatrick Type 2 skin. She is not currently pregnant. (Kate Dee, MD, and Gilbert Saenz, PA-C)
9:25 - 10am - Helping a Bride Look Her Best Case: A 35-year-old female preparing for her wedding in 18 months. No set budget. (Sheila Barbarino, MD, and Kacie Avey, RN, CANS)
10 - 10:30am - Optimizing Results with One Vial of Tox Challenge: Where would you place a single vial of tox for the best outcome? (Leslie Fletcher, NP-BC and Alexa Nicholls Costa, NP)
10:45 - 11:15am - Facial Balancing on a Budget Case: A patient in her 20s with a maximum budget of $1,500. (Kim Burke, APN, FNP-C and Grace McLaurin, DMSc, CANS)
11:15 - 11:45am - Addressing Lower Face Laxity Case: A patient seeking a more defined jawline and complaining of lower face laxity. (Julie Bass Kaplan, FNP-BC, CANS and Sara Cole, AGACNP-BC, CANS)

Biohacking Beauty

Friday, April 11
Curated by Dr. Kay Durairaj, the Biohacking Beauty track takes on the trend toward regenerative products and long-lasting, skin rejuvenating, holistic health solutions that patients are craving. Join Dr. Durairaj and her colleagues on Friday, April 11, for an afternoon full of the latest research in biohacking aesthetics.
1:05 – 1:35pm – Welcome: Biohacking and Longevity (Kay Durairaj, MD)
1:35 – 1:55pm – Biologic Testing and Nutrigenomics (Jennifer Pearlman, MD)
2:25 – 2:45pm – Cellular Longevity Protocols to Improve Longevity (Elizabeth Yurth; Nichola Conlon, PhD)
3:50 – 4:10pm – Sexual Hormones
4:10 – 4:30pm – Harnessing Peptides for Regeneration and Performance (Elizabeth Yurth)
4:30 – 4:50pm – Revolutionizing Metabolic Health (Danielle Belardo, MD)
4:50 – 5:10pm – Best Practices for Advanced Skin Healing and Regeneration
5:10 – 5:25pm – Closing Remarks

Aesthetic Industry Game-Changers

Saturday, April 12
9 – 9:25am – Artificial Intelligence (AI) in Your Aesthetic Practice (Christopher Balbi)
9:35 – 10am – Cellulite: The New Frontier of Combination Therapy (Gilberto Saenz III, MPAS, PA-C)
10:10 – 11am – The Aesthetic Revolution (Things We Don’t Hate): Thought Leader Nexts and Bests (Erika Barry, NP-C; Shino Bay Aguilera, DO)

Strategic Leadership and Effective Management Practices

Saturday, April 12
New this year is a dedicated track for practice management.
9 – 10am All-Star Owners Panel (Erika Barry, NP-C; Kelly Choi, NP; Rana Kennelly, MSN, AGNP-C, CANS; Christal Parker, APRN)
10:10 – 10:35am – The Psychology Behind Your Best Consultation (Sara Cole, MSN, AGACNP-BC, CANS)
10:35 – 11am – Slow Business: Cultivating Sustainability and Vision in Expansion
1:05 – 2:05pm – PANEL: Perfect Partners: Medical Spa Owners and Practice Managers (Julie Bass Kaplan, FNP-BC, CANS; Rana Kennelly, MSN, AGNP-BC, CANS; Rebecca McAbee)
2:15 – 2:40pm – Inventory Management: Minimize Waste, Maximize Profit (Mara Shorr)
4:25 – 5:25pm – The HR Panel: Hiring, Retaining, Compensating and Managing Your Aesthetic Team (Bree Black, Rebecca McAbee, Brandon Mullen, RN-BC; Mara Shorr)

Individual courses on trending topics in medical aesthetics

Keep up with AI, GLP-1s and more

Friday, April 11
1:05 – 2:05pm – Advancing Sexual Wellness Treatments in Your Practice (Kimberly L. Evans, MD, FACOG)

2:15 – 2:40pm – GLP-1 with HIFEM for Harmonious Results (Candace Schoeff and Jonathan Schoeff, MD)

4:25 – 5:25pm – Implementing a Successful Weight Loss Program (Michael S. Byrd, JD; Sam Pondrom, JD; Jay D. Reyero, JD; Gilberto Saenz III, MPAS, PA-C)
The weight loss revolution is real. Med spas are working hard to figure out how to begin offering this service, but there are both operational and compliance hurdles to overcome. This panel will discuss tips on how to successfully implement a weight loss program or service line while ensuring compliance standards are met.

5 – 5:25pm – Optimizing Outcomes with Injectable HA Microdroplets and Skin Boosters (Suzanne Munshower, RN) 
This presentation details an alternative protocol for optimizing skin quality outcomes with injectable hyaluronic acid microdroplets.

Saturday
10:10 – 10:35am – The Intersection of Hormone Therapy and Weight Loss: Optimizing Patient Outcomes (Christal Parker, NP)

1:05 – 1:30pm – Trendy Tox: Traps, Tips, Necks and Facial Slimming (Erika Barry, NP-C)

2:15 – 2:40pm – Team AI: How Solopreneurs Can Maximize Profits and Reclaim Time With AI Systems and Automation (Kiiyonna Jones, PhD, FNP-C)

4:25 – 4:50pm – Add a Million Dollar Revenue Stream With a Medically Managed Weight Loss Program (Kimberly Losik, APRN)

5 – 5:25pm – How to Incorporate Functional Wellness Into Your Practice (Steven Sorr, NMD)

5 – 5:25pm – Medical Weight Loss is Unlocking a New Wave of Aesthetic Patients. Are You Capitalizing? (Erica Crawford)

Not just trendy: Don't forget the fundamentals

Saturday, April 12
9 – 10am - Ultrasound Before and After Treatment: Diagnostic and Complication Mitigation
(Steven F. Weiner, MD; Gretchen Frieling, MD)

10:35 – 11am – Energy-based Device Safety Protocols for Skin of Color: How to Choose and Prevent Adverse Events (Jacklyn Halpin, DNP, APRN, FNP-C)

10:35 – 11am – The Art of Dissolving Hyaluronic Acid Fillers (Rana Kennelly, AGNP-C, CANS)

3:50 – 4:50pm – The Worst I Ever Had: Complications and How to Overcome Them (Julie Bass Kaplan, FNP-BC, CANS; Gilberto Saenz III, MPAS, PA-C; Jenna Hilton, PA-C; Jenny Hartley, ACNP)

View the full lineup of courses at www.medicalspashow.com/agenda/.

Brands showcase their nexts and bests at Medical Spa Show

Medical Spa Show is the place for buzz-worthy launches 

After a party at the Eiffel Tower, Acclaro Medical is bringing the celebratory energy stateside with a new legendary experience in the entertainment capital of the world. Acclaro is celebrating the U.S. launch of its new cold fiber laser technology with an exclusive reception for attendees of Medical Spa Show 2025. Tucked below the grand staircase at the Wynn is the private lounge called Intrigue. Join Acclaro after the AmSpa Members Reception on Thursday, April 10, for stunning cocktails in an intimate setting.

Learn more about this breakthrough technology on Saturday, April 12 in Acclaro Medical’s sponsored education course:
3:50 – 4:15pm – Unveiling AuraLux: Revolutionizing Skin health and Your Business.
Propel your business forward with the latest cutting-edge cold fiber laser technology. AuraLux delivers as a turn-key solution for your business with impressive return on investment, setting a new standard in skin health innovation. Join Gina McLean, MMS, PA-C, as she presents her firsthand experience with the future of laser aesthetics—say hello to AuraLux.

Acclaro's flagship product, UltraClear, is the world’s first cold ablative, fractional fiber laser, a breakthrough nearly pain-free anti-aging solution and a powerful all-in-one skin rejuvenation platform for all skin types, addressing the unmet needs of treating skin of color with significantly increased safety and without muting the results.

It is rumored that MSS also brings the first opportunity to sign up for RepeatMD’s largest and most luxurious raffle prize yet: an Italian sports car. See for yourselves how aesthetics brings the glamour. Join us at medical spa show for the first chance to enter a year-long giveaway for the ultimate status symbol.

RepeatMD's platform combines the power of reward, patient financing and memberships into your mobile app, providing a new source of revenue and delivering an excellent patient experience.

The Expo Hall at MSS: Home of new and trusted medical aesthetic products and treatments

Don’t use your clinical time to research new products. Save the research for the exhibit hall at Medical Spa Show 2025!

With over 200 companies on the show floor, the Expo Hall at MSS is a one-stop shop for medical aesthetic practices looking for everything from business consultants to training programs, skincare, energy devices, software and so much more. Everything is laid out for you, and all brands have been thoroughly vetted so you can make business decisions with confidence.

The expo hall is so central to the live attendee experience that the program has carved out breaks and meals specifically to give you time to browse, ask questions, and discover new technology. Find what your practice needs on the show floor. If you need any more temptation, ask AmSpa’s membership team about the puppies…

Exciting new products from trusted medical aesthetic leaders

Here are just a handful of the new updates and products that you can learn about from exhibiting brands.

• Hans Biomed USA, Inc.
  Hans Biomed USA, Inc. introduces Klardie Dia+ and Ruby+ Quick Boosters, the next-generation Skin Boosters designed for immediate radiance and deep skin rejuvenation. Featuring key ingredients such as HA and PDRN, these boosters help promote intense hydration and enhanced skin repair. Featuring LMW HA for deeper penetration and HMW HA for long-lasting moisture retention, Dia+ and Ruby+ provide visible improvements with minimal downtime. Perfect for patients seeking quick yet powerful skin revitalization, these advanced formulations offer a superior alternative to traditional boosters, elevating any aesthetic practice.
• Aesthetic Sales Hero
  Aesthetic Sales Hero is the world's first and only turn-key aesthetic sales training ecosystem! Created from the ground-up by a 15-year aesthetic industry veteran, Aesthetic Sales Hero is the most comprehensive, affordable, scalable, and FUN sales training platform available! Get everyone in your practice certified in "socially responsible selling" today!
• MyAdvice
  MyAdvice is introducing three powerful new features to help med spas grow effortlessly: Virtual Assistant for automated review responses, Caption Creator for social media, and Bidirectional SMS for lead management. These new tools, available at no additional cost to MyAdvice clients, are part of MyAdviceʼs ongoing mission to make it easier than ever for med spas to connect with their audiences and achieve their growth goals.
• Healthcare Compliance Pros
  Healthcare Compliance Pros’ new software offers an advanced, all-in-one compliance solution that is more feature-rich, user-friendly, and full customizable for each location. This powerful platform includes essential tools such as Security Risk Analysis, Enhanced Exclusion Monitoring, Incident Management, Assessments, Training, and Policy Management, ensuring a seamless and comprehensive compliance experience.
• BABOR
  Doctor Babor introduces the Nutri Restore Ampoule, an active ingredient concentrate for nourishing dull, weakened skin with essential micronutrients. A hectic daily routine and stress-inducing environmental conditions immediately affect the skin's appearance: the skin appears tired, powerless, and the skin's protective barrier becomes imbalanced. The highly effective micronutrient complex, formulated in a base of Aloe Vera, consisting of 19 different amino acids, proteins, minerals, electrolytes, valuable lipids, and soothing vitamins, satisfies the skin's hunger and provides a powerful skin supplement for fully nourished, healthy-looking skin. Ectoin supports the skin barrier function and restores balance. The richness of argan oil and squalane restores the skin's natural smoothness.
• Botanical Science
  Botanical Science is excited to be launching its new Barrier Recovery Salve, a petroleum-free formula designed for post-treatment recovery and deep hydration. Infused with Cacay Oil (natural retinol), Barrier Guard Complex (antioxidant-rich botanicals), and Castor Oil, it locks in moisture, calms irritation, and strengthens the skin barrier. Perfect for post-procedure care, slugging, or weekly hydration boosts. They are also introducing their expanded Vitamin C collection, designed to deliver unparalleled brightness, hydration, and protection. Powered by a next-generation stabilized Vitamin C bound to gold for enhanced bioavailability, this advanced system pairs potent antioxidants, soothing botanicals, and marine extracts to support collagen production and defend against environmental stressors. The lineup includes a Cleanser, Facial Masque, Oil, Serum, and Moisturizer, each formulated to brighten, nourish, and restore for a radiant, youthful glow.

See a new technology, device or product in action

Don’t want to buy something until you’ve tried it yourself? You have the opportunity to view some of the latest noninvasive medical aesthetic technology in person when you visit the expo hall. Look for the treatment chairs, body contouring machines, LED devices and other hallmarks of heavily trafficked booths to find a demonstration of your future machine. Even manufacturers who cannot fire their equipment in an open space may be able to give you a tour of the systems and processes that can elevate your aesthetic practice.

After its introduction in 2023, the demand for treatment rooms has only grown. The industry listened, bringing live attendees of Medical Spa Show 2025 the chance to experience some of the latest products, including Fotona’s TimeWalker, Oxygenetix’s post-procedure-friendly foundation, Vydence’s non-ablative lasers. Join the waitlist for your chance to try one of these products for yourself.

Sponsored classes with live demonstrations

Friday, April 11
5 – 5:25pm – Med Results – Non-ablative Facelifts: Merging Cell Signaling and Plasma Technology With Plexr
Discover the future of aesthetic medicine in Med Results's exclusive session. Dive into the science and innovation behind non-ablative facelifts, where cutting-edge cell signaling meets advanced plasma technology. Learn how Plexr offers a groundbreaking, minimally invasive alternative to traditional surgical facelifts, delivering remarkable skin tightening, volumizing and firming results. This session will highlight the science of cell signaling—how Med Results's system "talks" to fibroblasts instead of damaging them—to achieve skin rejuvenation with precision and care. Witness the power of Plexr in action through a live demonstration, and gain practical insights to integrate these revolutionary techniques into your practice.

Saturday, April 12
10:35 – 11am – Fotona – Exploring the Fotona TimeWalker Versatility: Elevating Periocular Treatments With SmoothEye
Join Maxwell Jen, MD, founder of OHMI Medical Group, for an insightful session on the transformative impact of the Fotona TimeWalker laser in modern aesthetics, highlighting the versatility of this technology, demonstrating its impact on his practice and patient outcomes. You will learn how the Fotona TimeWalker laser enhances various treatments, focusing on periocular rejuvenation. Dr. Jen will demonstrate SmoothEye, an innovative, non-invasive treatment for eye wrinkles, offering a youthful, refreshed appearance. Whether you're looking to expand treatment options or improve patient satisfaction, this session will provide key insights on incorporating the TimeWalker laser and SmoothEye for optimal results.

News and info straight to your door

Book in the room block at the Wynn to receive exclusive room drops from top aesthetic brands. This year we have material from ByrdAdatto; Lira Clinical; BABOR; CP Skin Health; Powered by MRP; Skinbetter Science; Sprout Pharmaceuticals; Moxie; Face Reality Skincare; and Bruder Healthcare Company. With room drops on Thursday, Friday and Saturday, you can experience a fraction of the expo hall excitement without leaving your room. Once you get a sample of what these leading aesthetic brands have to offer, however, you will surely be tempted to see what more is out there. Go speak with the representatives in person–and don’t forget your tote bag for any product you collect along the way.

Stay on trend and in the know at AmSpa's Medical Spa Show

Discover more of the latest products and devices that you can bring into your practice. Stay on trend and up to date with the help of over 100 speakers and more than 200 brand partners at Medical Spa Show 2025.