Boulevard announced a pair of enhanced integrations with Google to help medical spas further accelerate growth and provide a more seamless online experience for their clients. Leveraging Reserve with Google, med spas and other HIPAA-covered businesses such as IV, laser hair removal, and wellness centers can now connect their Google Business Profile directly with Boulevard, enabling clients to transition from searching to booking with just a single click. Medical spas, salons, and other self-care businesses using Boulevard can now also leverage Google Analytics (GA4) to better track how well Google Ads convert to bookings, helping them fully maximize their digital marketing investments. 

“As the industry continues to mature into the mainstream and competition increases, med spas must operate and market their businesses as efficiently and effectively as possible without compromising on the premium experiences clients expect,” says Skya Jones, medical spa education manager for Boulevard. “By delivering even deeper integration with Google, Boulevard is making it easier for customers to find that ideal balance. Using Reserve with Google together with Boulevard enables med spas to better convert web traffic into booked appointments while also streamlining the online experience for their clients.”

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