Instagram has become wildly popular in recent years. Today it boasts 1 billion active users—30 percent of whom are between 25 and 34 years old. The visual focus of this photo- and video-sharing social networking site is a natural fit for the medical aesthetics industry and offers fertile marketing ground for practices that want to reach out to young adults interested in looking and feeling their best.
Like other social media channels, there are “good” and “better” ways of using Instagram to promote your business. Here are some tips on using Instragram to reach prospective patients and maintain contact with your existing base.
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