Alpha Aesthetics Partners, a leading medical aesthetics platform offering training, marketing, industry connections and a partner experience, announced the grand opening of the company's first premiere partner location Powered by Alpha with Holden Timeless Beauty (HTB). Alpha provides the resources and project management to help its partners realize their vision of expansion—through new brick-and-mortar locations. Representing the fifth location for HTB, a leading medical aesthetics practice in Southern California, this marks Alpha Aesthetics Partners' first 'land and expand' growth partnership.

"We're focused on uplifting local brands and entrepreneurs and supporting their expansion goals," said John Wheeler, CEO of Alpha Aesthetics Partners. "One of the biggest challenges small business owners face is scaling. We look for partners who consider themselves growth-minded renegades. We view the opening of a new location as the starting line for our partnerships, not graduation day."

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