Boulevard, provider of the client experience platform purpose-built for appointment-based, self-care businesses, announced the launch of Boulevard Capital. This new financial offering gives Boulevard-powered salons, barbershops, spas, and medspas access to essential growth funding without the challenges of traditional lending. Based on demonstrated business performance rather than credit history, Boulevard Capital offers self-care business owners the fast, flexible funding they need to reinvest in their businesses and drive continued growth.

“For years, the self-care industry has been underserved by lenders who understand little to nothing about how these unique businesses work,” said Matt Danna, co-founder and CEO of Boulevard. “Traditional small business loans have only been accessible to business owners who don't actually need them. It’s also no secret that the women- and minority-owned businesses that make up a significant portion of the self-care industry have long struggled to access the loans and lines of credit on which small businesses depend. With Boulevard Capital, we developed a unique offering based on our deep understanding of the industry, making funding more equitable and accessible to self-care business owners from diverse backgrounds so they can invest in their continued growth.”

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