Let’s face it—today’s patients are flighty. They’re significantly more likely to switch practices than patients of just a few decades ago. In fact, experts estimate that one in three medical patients will leave their current provider within the next couple of years. A surprisingly large number of these are not switching due to insurance change or a household move, but because of unmet expectations. Driven by the experiences they’ve had in other industries, patients are looking for innovations and advances in their patient experience. Unfortunately, many providers are failing to meet these expectations. 
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