Examining the Prejuvenation Trend in Medical Aesthetics

Posted By American Med Spa Association, Monday, April 22, 2019

Young people are turning to botulinum toxin, fillers, peels and more to prevent signs of aging. But are they doing it for legitimate reasons or simply succumbing to marketing messaging and perceived pressure?

The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) released news earlier this year that millennials are in the spotlight for their desire of “prejuvenation,” a term some use to describe patients who begin noninvasive beauty treatments sooner to prevent rather than later to correct the signs of aging.

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