Kate Winslet, Madonna, and Oprah Winfrey are all fans of microcurrent facials: style icon Diane von Furstenburg admitted she books this treatment once a week. But how does it work, exactly? Is it really electricity? Does it hurt? How much does it cost, and how often should you book? We spoke to the master of microcurrent and founder of SB Skin, Shamara Bondaroff, to get some answers.

Microcurrent used to be buried as an added service inside $400+ facials. Shamara’s magic (aside from being a master of microcurrent) is that she has made it accessible to all. Appointments are 50 minutes long, focused primarily on intensive microcurrent therapy, and affordable. Add in Shamara’s amazing bedside manner (and super cool instagram) and there is pretty much zero reason you shouldn’t be booking an appointment right this second. Below is the CB guide to microcurrent, guided by the expertise of Shamara herself.
A microcurrent facial is often referred to as a “natural” facelift—it’s safe and painless. It’s used to tighten facial muscles, stimulate collagen, minimize puffiness, improve skin quality, promote lymphatic drainage, reduce under eye circles, and potentially some more things we missed. “It’s like Pilates for your face! It’s often referred to as “facial toning” because it really is like a workout for your face,” says Shamara.
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