The medical spa industry is booming and with good reason: the treatments offered in medical aesthetic clinics can be life-changing. Modern medical spas can be transformative for a patient's confidence and self-image and many procedures can have tangible benefits to health, wellness and well-being.
But opening a med spa can be challenging, whether you're a medical professional trading in the hospital grind or an entrepreneur coming from another line of business. Med spas come with all of the demands of running a small business mixing with all of the legal requirements of operating a medical facility.
At AmSpa's Medical Spa Boot Camp you'll get a baseline understanding of the most important rules and regulations you need to follow to protect your practice and your license. You'll learn tried-and-true business strategies specific to medical spas from industry experts and established owners who have been where you are. You'll make connections with med spa owners and professionals from across the country to build your community.
Sign
up today and meet your partners in med spa success.
The Nashville Medical Spa Boot Camp is approved for 9.25 CME hours for physicians, physician assistants, advanced practice registered nurses and registered nurses.
The Medical Spa Boot Camp is approved for 9.25 CME hours for physicians, physician assistants, advanced practice registered nurses and registered nurses.
PROGRAM MATERIALS REQUIREMENTS • Nashville Medical Spa Boot Camp presented by AmSpa
• October 18 - 20, 2024
• “This activity is jointly provided by Global Education Group and American Med Spa Association.”
Target Audience This activity has been designed to meet the educational needs of physicians, nurses, APRNs, PAs, and other professionals involved in the care of patients searching for non-invasive medical aesthetic treatments.
Statement of Need/Program Overview The program provides business, legal, regulatory, and clinical information to help medical aesthetic providers and medical spas deliver safe and effective treatments while maintaining successful businesses.
Educational Objectives
After completing this activity, the participant should be better able to:
Identify patients in need of non-invasive medical aesthetic treatments.
Identify the most effective techniques and technologies in the field and improve business and financial practices.
Interpret legal guidelines relating to practice ownership, practice management, provider scope of practice, provider compensation, patient privacy, and other regulatory concerns.
Identify patient safety concerns connected to non-invasive medical aesthetic treatments; and
Identify the proper and legal scope of practice for various professionals relating to non-invasive medical aesthetic treatments.
This activity has been planned and implemented in accordance with the accreditation requirements and policies of the Accreditation Council for Continuing Medical Education (ACCME) through the joint providership of Global Education Group (Global) and American Med Spa Association. Global is accredited by the ACCME to provide continuing medical education for physicians.
Physician Credit Designation
Global Education Group designates this live show for a maximum of 9.25 AMA PRA Category 1 Credit™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
ANCC accepts certificates of participation for educational activities certified for AMA PRA Category 1 Credit™ from organizations accredited by ACCME or a recognized state medical society. Nurses may receive a maximum of 9.25 hours of Category 1 credit for completing this program.
Global Contact Information For information about the accreditation of this program, please contact Global at 303-395-1782 or cme@globaleducationgroup.com.
Instructions for Obtaining Credit In order to receive credit, participants must complete the Live activity. Participants must also complete the final evaluation. An evaluation link will be emailed to you after the event has ended. Certificates will be automatically generated for instant download, and will be available in the AmSpa customer portal for re-download by logging in to account.americanmedspa.org.
System Requirement (not required if attendees do not need to use technology) PC 1.4 GHz Intel Pentium 4 or faster processor (or equivalent) Windows 10, 8.1 (32-bit/64-bit), Windows 7 (32-bit/64-bit) 512 MB of RAM (1 GB recommended) Microsoft Internet Explorer 11 or later, Windows Edge browser, Mozilla Firefox, and Google Chrome For HTML Client – Google Chrome (v70.0 & above), Mozilla Firefox (v65.0 & above), and Edge (v42.0 & above) MAC 1.83 GHz Intel Core Duo or faster processor 512 MB of RAM (1 GB recommended) MAC OS X 10.12, 10.13 and 10.14 Mozilla Firefox, Apple Safari, Google Chrome For HTML Client – Google Chrome (v70.0 & above), Apple Safari (v12.0 & above), and Mozilla Firefox (v65.0 & above)
Fee Information& Refund/Cancellation Policy • All registration fees are in U.S. dollars. Registrations will NOT be processed without full payment. • No refunds: all sales are final. In cases of emergency (as determined by AmSpa) that prevent you from attending the event, your AmSpa account can be credited the amount of your registration. This credit can be used toward any future AmSpa hosted event within one year of the date of the original registered event. Cancellation made less than 10 days prior to the event will be subject to a $150 fee per registrant. In the event AmSpa cancels the Medical Spa Show or experiences a force majeure event beyond AmSpa’s control that prohibits the event from taking place in any fashion, AmSpa may, at their sole discretion issue refunds or credits to all attendees.
Disclosures of Relevant Financial Relationships Global Education Group (Global) adheres to the policies and guidelines, including the Standards for Integrity and Independence in Accredited CE, set forth to providers by the Accreditation Council for Continuing Medical Education (ACCME) and all other professional organizations, as applicable, stating those activities where continuing education credits are awarded must be balanced, independent, objective, and scientifically rigorous. All persons in a position to control the content of an accredited continuing education program provided by Global are required to disclose all financial relationships with any ineligible company within the past 24 months to Global. All financial relationships reported are identified as relevant and mitigated by Global in accordance with the Standards for Integrity and Independence in Accredited CE in advance of delivery of the activity to learners. The content of this activity was vetted by Global to assure objectivity and that the activity is free of commercial bias.
All relevant financial relationships have been mitigated.
Alex Thiersch
Nothing to Disclose
Ryan McElwain
Nothing to Disclose
Terri Ross
Nothing to Disclose
Cathy Christensen
Nothing to Disclose
James Turcott
Nothing to Disclose
Judy Kozlicki
Nothing to Disclose
Taylor Siemens
Honoraria: Sciton, Inc., Alastin Velez by Vesna
Shannon Grace
Nothing to Disclose
Sam Pondrum
Nothing to Disclose
Molly Muecke
Nothing to Disclose
John Rodriguez
Nothing to Disclose
Susan Lynch, PA-C MMS
Nothing to Disclose
Melinda Haws, MD
Nothing to Disclose
The planners and managers at Global Education Group have no relevant financial relationships to disclose. The planners and managers at American Med Spa Association have no relevant financial relationships to disclose.
Disclosure of Unlabeled Use This educational activity may contain discussion of published and/or investigational uses of agents that are not indicated by the FDA. Global Education Group (Global) and American Med Spa Association do not recommend the use of any agent outside of the labeled indications.
The opinions expressed in the educational activity are those of the faculty and do not necessarily represent the views of any organization associated with this activity. Please refer to the official prescribing information for each product for discussion of approved indications, contraindications, and warnings.
Disclaimer Participants have an implied responsibility to use the newly acquired information to enhance patient outcomes and their own professional development. The information presented in this activity is not meant to serve as a guideline for patient management. Any procedures, medications, or other courses of diagnosis or treatment discussed in this activity should not be used by clinicians without evaluation of patient conditions and possible contraindications on dangers in use, review of any applicable manufacturer’s product information, and comparison with recommendations of other authorities.
A handbook with presentation materials for easy review and download link for presentation PDFs and additional resources;
Reference material for additional support;
The opportunity to receive a free copy of Risk Management for the Practicing Physician—A CME monograph certified nationally for 5.5. Category 1 CME hours;
Continental breakfast and lunch provided on Saturday and Sunday;
Summer may be over, but the season for med spa business, legal and clinical training is still in full swing. Register now and save 30%!
Savings automatically apply, no promo code required. Savings apply to primary and additional registrants, available to new registrants only. Active until November 8, 2024.
"If you’re going to open a med spa, regardless, you should come to AmSpa. I think it’s the most important thing you could do to open up a med spa because you’re guided in a direction that will make you successful."
Lou Perez, OD, Owner
"It’s actually been extremely beneficial in terms of what to look for in setting up a business, putting together a business plan, thinking about the future. I feel like I’m getting the information that I needed to get started."
Farah Miles, MSN, APRN, NP-C, Owner
The Boot Camp provided comprehensive information for running a compliant medical spa and setting growth plans. The conference was engaging and the vendors on site offered a wealth of knowledge and support.
Margorie Figueroa, Operations Manager
CIO MD
The Boot Camp packs decades of wisdom and business success into the two-day workshop.
Solanda Mangrum, DDS
From start to finish, the Boot Camp was amazing! Tons of information was provided that you just cannot find anywhere else. If you are considering attending, just do it! You will not regret it.
May Cohen, PA-C
Luxe Injectable Lounge
This is my third Boot Camp. As my business has grown, it has been invaluable to bring my office manager and financial manager with me because now I feel that we all have the same view of our future growth.
Tricia Bedrick, MD, Owner
Neoskin Medical Spa & Acne Clinic
I love that the Boot Camp covered everything for new and existing medical spas. The speakers and material were on point and engaging!
Shane Maxcy, Spa Director
The Wall Center for Plastic Surgery & Jade MediSpa
Venue
Embassy Suites by Hilton Downtown Nashville
708 Demonbreun Street Nashville, TN 37203
Valet Parking Available for $62/night with in/out privileges. Self-Parking is not available.
Next to Music City Center and Bridgestone Arena, the Embassy Suites is an all-suite hotel perfect for exploring downtown Nashville. Located within a mile of the State Capitol, Ryman Auditorium, and Country Music Hall of Fame and Museum, and 2 blocks from the Broadway entertainment district. Enjoy dinner and drinks with a view from the 30th floor restaurant and bar.
Agenda
Day 1
- Friday, October 18th
6:00 PM
~
7:30 PM
Friday Night Kickoff Reception
Meet other medical aesthetic professionals attending the Boot Camp, Academy for Injection Anatomy and Ultrasound for the Aesthetic Injector.
Features a full open bar and passed hors d'oeuvres.
Day 2
- Saturday, October 19th
8:00 AM
~
8:30 AM
Registration and Continental Breakfast
8:30 AM
~
9:00 AM
Opening Keynote
Speakers: Alex R. Thiersch, JD , AmSpa
9:00 AM
~
10:00 AM
The Plan
How to develop and write a medical spa business plan, step-by-step.
How to do market research for your medical aesthetics practice.
Timelines for opening a successful med spa. What is the competitive landscape of and need for your services in your area?
The Owner Breakdown: Which one are you?
Should you work with a consultant?
How to profitably design and lay out your space.
Speakers: John Castañeda Rodriguez , Ethos Med Spa
10:00 AM
~
10:45 AM
The Financials
Overview of financial statements: Discover the best practices on regularly reviewing your financials.
Understanding cash flow and how to maximize it.
Increasing profitability: Identifying the opportunities to increase revenue and decrease expenses.
Creating a budget: The revenue formula, estimating expenses and predicting cash flow.
Ongoing measurement and follow up of financial metrics and goals.
Speakers: James Turcott , Skytale Group
10:45 AM
~
11:15 AM
Morning Break
11:15 AM
~
12:00 PM
The Med Spa Digital Patient Journey | Sponsored Talk (Non-CME)
Speakers: Allergan Aesthetics , Diana Kraushaar, Allergan Digital Marketing Consultant
12:00 PM
~
12:10 PM
Elevating Your Skincare Arsenal: Harnessing the Power of Vitamin A, C, and E | Sponsored Talk (Non-CME)
Speakers: Environ/Dermaconcepts , Andrea Coonrod, Business Development Manager
12:10 PM
~
12:20 PM
FROM VISION TO VICTORY Essential Insights for MedSpa Success | Sponsored Talk (Non-CME)
Speakers: Lumenis , Todd Hamilton
12:20 PM
~
12:30 PM
Dr.Well: Simplify your approach to Weight Loss Management | Sponsored Talk (Non-CME)
Speakers: BuildMyHealth , Jacob Horn
12:30 PM
~
1:15 PM
Lunch
1:15 PM
~
3:15 PM
The Law
Overview of regional rules and regulations affecting the medical spa, medical aesthetic and laser industries.
Current hot-topic state-specific issues affecting the industry.
Ownership: Who can own a medical spa?
Medical spa supervision and delegation: Must a physician be present and examine every new patient?
Anti-kickbacks: The laws surrounding referrals and gift cards.
Setting a compensation plan without violating fee-splitting laws.
Patient privacy.
Medical advertising.
Reputation management and responding to negative reviews.
Speakers: Sam Pondrom, JD , ByrdAdatto Alex R. Thiersch, JD , AmSpa
3:15 PM
~
3:45 PM
Afternoon Break
3:45 PM
~
4:30 PM
The Marketing Plan and Social Media
Marketing techniques and avenues: Which ones are right for you?
How to develop and write a marketing plan, step-by-step.
Timing and frequency.
Budgeting frameworks.
Marketing tips and tried-and-true techniques.
New marketing avenues that show promise.
Identifying the best social media outlets for your business.
Developing a social media strategy that aligns with your goals and manpower.
Speakers: Ryan McElwain , Doctorlogic
4:30 PM
~
5:15 PM
Consultations That Convert
How to make consultations as profitable and useful as possible.
Who should be performing the consultation?
Determining whether it should have a price tag.
Data points, tracking methods and benchmarks.
Consultation demo with audience member.
Speakers: Terri Ross , Terri Ross Consulting
5:15 PM
~
6:45 PM
Drinks with Vendors
Spend more time face to face with some of the leading brands in medical aesthetics.
6:45 PM
~
7:30 PM
Saturday Night Networking Reception
Mix with a wide range of medical aesthetic professions, including attendees and instructors from the Academy for Injection Anatomy Advanced course. Includes book signing and photo opportunity with Chris Surek, DO, FACS, AIA Course Chairman.
7:30 PM
~
9:00 PM
Educational Keynote and Session, sponsored by Galderma
Day 3
- Sunday, October 20th
8:00 AM
~
8:30 AM
Continental Breakfast
8:30 AM
~
9:00 AM
How Emotional Intelligence and Leadership Will Make or Break Your Business
Speakers: Cathy Christensen, CSO , AmSpa
9:00 AM
~
9:30 AM
KPIs: How Knowing Them Will Maximize Your Revenue
The top 12 most important service categories.
How to increase hourly value.
Which KPIs you need to measure, how to measure them and what to do now that you have the data.
How to increase overall profitability.
Important numbers and common mistakes.
Speakers: James Turcott , Skytale Group
9:30 AM
~
10:15 AM
The Team
Recruiting, interviewing and selecting the right team.
Implementing a performance-based compensation model.
Charting career paths.
Employee retention.
Investing in training and coaching.
Rewarding and recognizing your team.
Speakers: John Castañeda Rodriguez , Ethos Med Spa
10:15 AM
~
10:45 AM
Morning Break
10:45 AM
~
11:30 AM
Choosing the Right Treatments for Your Medical Aesthetics Practice
Although it may seem like a no-brainer, identifying the right treatments for your practice to offer is dependent on many factors that differ and evolve throughout the various stages of your business. In this session, learn how to weigh and assess the right treatments for your practice to offer, from injectables to lasers to ancillary treatments, like hair restoration and sexual wellness offerings. These decisions will be made by reviewing a variety of important factors, including:
Up-front capital;
Cost of consumables;
Staff composition and scope of practice; and
Unique value proposition.
Speakers: Taylor Siemens, NP , My Aesthetic Training, Vitalyc Med Spa
11:30 AM
~
12:30 PM
The Medical Spa Success Panel
Moderator: Cathy Christensen, AmSpa
Speakers: Shannon Grace, MSN, NP-C , Grace Aesthetics Molly Muecke, RN, MSN, NP-C , Astra Aesthetics Dr. Melinda Haws , The Plastic Surgery Center of Nashville
12:30 PM
~
1:15 PM
Lunch
Speakers
Cathy Christensen
Cathy Christensen is the president and chief strategy officer of the American Med Spa Association (AmSpa), and has been with the company since its infancy, joining as director of operations in 2013. Prior to this, she...
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Cathy Christensen
Cathy Christensen is the president and chief strategy officer of the American Med Spa Association (AmSpa), and has been with the company since its infancy, joining as director of operations in 2013. Prior to this, she worked in the publishing industry, where she began as an editorial assistant and transitioned into her second career in operations of AmSpa after climbing the ladder to become the editor-in-chief of Skin Inc. magazine and the conference director of the Face & Body events. Christensen has contributed to AmSpa’s significant growth since 2013, and oversees team members who specialize in marketing, membership, sales, events, legal and content. She prides herself in her ability to embrace challenges and persevere, and even have a little fun while doing it.
Shannon Grace
MSN, NP-C
With a decade of nursing experience and over five years specializing in aesthetic medicine, Shannon Grace, NP-C, brings a wealth of expertise and passion to her role as the owner of Grace Aesthetics. In 2023, Grace...
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Shannon Grace
MSN, NP-C
With a decade of nursing experience and over five years specializing in aesthetic medicine, Shannon Grace, NP-C, brings a wealth of expertise and passion to her role as the owner of Grace Aesthetics. In 2023, Grace became a national GAIN trainer with Galderma, reflecting her commitment to excellence in the field. Her dedication to continuing education has led her to train with some of the industry's top professionals, including Shelby Miller, DNP, FNP-C, Dr. Jonathan Sykes, and Dr. Chris Surek. Before venturing into aesthetics, Grace worked extensively as a nurse practitioner for a local cardiology practice and continues to contribute her skills to the advanced heart failure service on a PRN basis. Her passion for helping others is the driving force behind Grace Aesthetics.
Dr. Melinda Haws
Dr. Melinda Haws is board certified by the American Board of Plastic Surgery. She is a fellow of the American College of Surgeons and a member of the American Society of Plastic Surgeons as well as...
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Dr. Melinda Haws
Dr. Melinda Haws is board certified by the American Board of Plastic Surgery. She is a fellow of the American College of Surgeons and a member of the American Society of Plastic Surgeons as well as the American Society for Aesthetic Plastic Surgery.
Dr. Haws received her medical degree from the Southern Illinois University School of Medicine in 1991, where she met her future partner, Dr. Mary Gingrass. In her training, Dr. Haws completed a six-year combined general surgery/plastic surgery residency at Southern Illinois University in Springfield, Illinois. From there she came to Nashville for a six-month breast and aesthetic fellowship with Nashville Plastic Surgery. After working as an Assistant Professor of Plastic Surgery at the University of Nevada School of Medicine, Dr. Haws returned to Nashville in the spring of 2002 to join her best friend, Dr. Mary Gingrass, in practice and The Plastic Surgery Center of Nashville was born.
Ryan McElwain
Ryan McElwain is a digital marketing veteran with more than 10 years of experience. While he launched his career with a focus in automotive, he has since made a name for himself helping health care providers...
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Ryan McElwain
Ryan McElwain is a digital marketing veteran with more than 10 years of experience. While he launched his career with a focus in automotive, he has since made a name for himself helping health care providers and medical spa owners across the U.S. grow their businesses through online tactics. While always emphasizing the importance of SEO and PPC, he now runs a multi-disciplinary team of search and social experts at DoctorLogic.
Molly Muecke
RN, MSN, NP-C
Molly is a board-certified Nurse Practitioner from Knoxville, TN. She received her Bachelor of Science in Nursing from the University of Tennessee and continued her education obtaining her Masters of Science in Nursing from Case Western...
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Molly Muecke
RN, MSN, NP-C
Molly is a board-certified Nurse Practitioner from Knoxville, TN. She received her Bachelor of Science in Nursing from the University of Tennessee and continued her education obtaining her Masters of Science in Nursing from Case Western Reserve University. Once completing her graduate education, Molly accepted a Vanderbilt Medical School faculty position practicing in orthopedic spine surgery for Vanderbilt Medical Center. Stephen transitioned her practice to aesthetic dermatology in Nashville and plastic surgery in Knoxville, TN. Molly founded Astra Aesthetics with the goal of accessible aesthetic medicine for all. She has an eye for detail and believes in the art of aging gracefully through scientifically proven surgical and aesthetic procedures. In her free time, she enjoys yoga, cooking, and spending time with family.
Sam Pondrom
As the youngest of three brothers, Sam Pondrom learned early on how to work effectively as part of a team. After graduating from Oklahoma State, an intrinsic sense of curiosity and a keen eye for...
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Sam Pondrom
As the youngest of three brothers, Sam Pondrom learned early on how to work effectively as part of a team. After graduating from Oklahoma State, an intrinsic sense of curiosity and a keen eye for details led Sam to work as an accountant for two Engineering-News Record top 40 construction firms. It was here where he honed his ability to analyze complex issues and craft clear, concise answers. Sam utilizes these skills to work in partnership with ByrdAdatto's clients to resolve their complex business and regulatory concerns in the most simple, straightforward way.
John Castañeda Rodriguez
John Castañeda Rodriguez has over 25 years of business experience, including founding two successful medical spa practices, a salon, and a skincare line. As a former executive pastor and a Chief Operating Officer of a $140M...
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John Castañeda Rodriguez
John Castañeda Rodriguez has over 25 years of business experience, including founding two successful medical spa practices, a salon, and a skincare line. As a former executive pastor and a Chief Operating Officer of a $140M company, John found his passion in helping people reach their full potential. He now brings that same passion to the medical aesthetic industry, believing in the empowerment of making people feel beautiful inside and out.
Terri Ross
Terri Ross is a world-renowned practice management consultant and international speaker in the aesthetic industry who has helped hundreds of medical aesthetic practices launch, grow and scale upward of $1 million in growth a year and...
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Terri Ross
Terri Ross is a world-renowned practice management consultant and international speaker in the aesthetic industry who has helped hundreds of medical aesthetic practices launch, grow and scale upward of $1 million in growth a year and beyond. In response to real-world challenges facing aesthetic practices, Ross launched APX, a business intelligence training and growth solutions platform for the medical aesthetics industry in the areas of sales, finance, operations and marketing analytics.
Taylor Siemens
NP
Taylor Siemens, NP, a board-certified nurse practitioner recognized by the American Association of Nurse Practitioners, is a dynamic force in the world of aesthetic medicine. As the vice president of operations at Vitalyc Medspa and the...
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Taylor Siemens
NP
Taylor Siemens, NP, a board-certified nurse practitioner recognized by the American Association of Nurse Practitioners, is a dynamic force in the world of aesthetic medicine. As the vice president of operations at Vitalyc Medspa and the founder of My Aesthetic Training, she seamlessly marries the expertise of a practitioner of medicine with that of a multi-site business operator. Taylor practices under the philosophy that sharing knowledge, experiences, and passion for the industry is the best way to improve patient outcomes for all.
Alex Thiersch
JD
Alex R. Thiersch, JD, is the founder and CEO of the American Med Spa Association, and he is also a partner at the business, health care and aesthetic law firm of ByrdAdatto. He has extensive experience...
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Alex Thiersch
JD
Alex R. Thiersch, JD, is the founder and CEO of the American Med Spa Association, and he is also a partner at the business, health care and aesthetic law firm of ByrdAdatto. He has extensive experience representing industry professionals before state medical boards and is one of the most sought-after speakers in the country regarding matters of practice management and medical aesthetic law, including conferences for the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, the Global Aesthetics Conference, Vegas Cosmetic Surgery, the American Academy of Anti-Aging Medicine, the Medical Spa Show and others.
James Turcott
James Turcott is a Partner at Skytale Group. He completed his B.A. in Business Administration from the State University of New York at Potsdam. James plays a central role in both Skytale initiatives and client services...
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James Turcott
James Turcott is a Partner at Skytale Group. He completed his B.A. in Business Administration from the State University of New York at Potsdam. James plays a central role in both Skytale initiatives and client services. He is most passionate about building trust and relationships with clients as they build and sell their businesses alongside Skytale Group. He is fascinated with the idea of helping business owners create generational wealth.
COVID-19 Update: Medical Spa & Aesthetic Boot Camp
Attendee Information and Requirements
The following information and requirements must be read and understood prior to registering for this course. If you cannot or will not adhere to these requirements, you are encouraged to attend a date after the COVID-19 crisis abates. Due to the current nature of the pandemic, it is critical that AmSpa hosts its events as safely as possible.
Personal Accountability Commitment
By registering for and attending the this course, you agree to abide by and engage in certain health-and-safety-beneficial conduct while attending the event. This includes, but is not limited to:
Making appropriate use of onsite Safety Plan resources provided;
Wearing a mask at all times if required by local ordinance;
Engaging in appropriate physical distancing; and
Not attending the event if you or someone you have close contact with have been tested positive or been diagnosed with COVID-19 or are actively experiencing symptoms within 5 days of the start of the event.
Please note that because AmSpa considers safety and security its top priority, especially as it relates to participants at our events. We have created a comprehensive safety plan for our in-person events.
These measures are adopted from the current U.S. Centers for Disease Control and Prevention (CDC) guidelines on COVID-19 as they relate to large gatherings.
Attendance is limited, so register soon to secure your seat!
